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Mailchimp pricing in Europe (October 2026): plans, free plan & deals

Paid plans from £9.91 a month. Free plan: basic marketing features for fewer than 250 contacts.

PRICING AT A GLANCE Official price

Plans from £9.91 a month

Free plan: basic marketing features for fewer than 250 contacts.

See Mailchimp plans
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Checked 9 Oct 2026·mailchimp.com·we may earn a commission
Mailchimp pricing page: Free, Essentials, Standard and Premium email marketing plans
Free planbasic marketing features for fewer than 250 contacts
Free trial14-day free trial of Essentials or Standard
Paid plans from£9.91 a month
Data protectionMailchimp offers a data processing addendum in which it acts as processor. It covers transfers under the EU–US, Swiss–US and UK Data Privacy Framework, with the EU Standard Contractual Clauses and the UK addendum as fallback. We did not find a stated hosting region
CompanyPart of Intuit. Intuit Ireland Software Limited contracts with customers in most of the EU (not Sweden or Denmark) and Intuit Limited with UK customers

Mailchimp plans and prices

PlanMonthly (GBP)Yearly billing, per month (GBP)Includes
FreeFreeFreeBasic marketing features for under 250 contacts
Essentials£9.91—From, at 0–500 contacts: up to 5,000 emails a month, 3 seats, 3 audiences, 2 roles, automation flows up to 4 steps, testing and scheduling tools, 24/7 email and chat support. The price rises with your contact count. 14-day free trial
Standard£15.24—From, at 0–500 contacts: up to 6,000 emails a month, 5 seats, 5 audiences, 4 roles, automation flows up to 200 steps, custom-coded templates, dynamic content, performance dashboard, 24/7 email and chat support. 14-day free trial
Premium£266.69—From, at 0–500 contacts: up to 150,000 emails a month, unlimited users and audiences, 5 roles, enterprise SSO, a dedicated integration specialist, priority phone support. The first 12 months are shown at a lower price

Prices as listed on Mailchimp’s pricing page; VAT may be added at checkout. mailchimp.com · Checked 9 Oct 2026

A look at Mailchimp

What you work with in Mailchimp.

Plans by contact countMailchimp’s pricing page, where the price depends on the number of contacts.

Mailchimp · Brevo · Kit side by side

Figures from each vendor’s own pricing and privacy pages.

MailchimpBrevoKit
Free planbasic marketing features for fewer than 250 contacts300 emails a dayUp to 10,000 subscribers, unlimited forms & broadcasts
Paid plans from£9.91 a month€7 a monthUS$39 a month
Data stored in——United States (AWS)
Origin—France—

Checked 9 Oct 2026. Prices as each vendor lists them.

Is Mailchimp worth it?

Strengths & best fit

Best for: small businesses and shops that want a well-known email platform with a free plan for a very small list and automation flows as they grow.

Free plan covers: basic marketing features for fewer than 250 contacts.

Good to know

Better choice: Brevo if you would rather pay by the number of emails you send than by the size of your contact list.

Mailchimp head to head

Mailchimp alternatives and their deals

KitEmail & marketing

Free plan: Up to 10,000 subscribers, unlimited forms & broadcasts

Watch a Mailchimp walkthrough

Mailchimp Tutorial for Beginners – Learn Email Marketing in 2026YouTube · Kevin Stratvert
How to Use Mailchimp - Beginner's TutorialYouTube · Howfinity

Questions

Does Mailchimp have a free plan?▼

Yes. Free plan: basic marketing features for fewer than 250 contacts.

How much does Mailchimp cost?▼

Standard costs £15.24 a month. Prices as the vendor lists them.

Is there a Mailchimp discount code?▼

No discount is confirmed today. New offers appear at the top of this page when we confirm them.

How is Mailchimp priced?▼

By plan and by the number of contacts: the price you see first is for 0–500 contacts and rises with your list. Past 10,000 contacts the page shows 15% off for 12 months. Emails past your plan’s limit or contacts past its limit cost extra, and sending pauses if you exceed them. A Pay As You Go option sells email credits instead of a monthly plan.

What does Mailchimp say about data protection for EU customers?▼

Mailchimp offers a data processing addendum in which it acts as processor. It covers transfers under the EU–US, Swiss–US and UK Data Privacy Framework, with the EU Standard Contractual Clauses and the UK addendum as fallback. We did not find a stated hosting region (mailchimp.com, Checked 2026-10-09).

Price history: 9 Oct 2026 — Essentials £9.91, Standard £15.24, Premium £266.69

Related posts

Start free, upgrade when you need it

Free plan: basic marketing features for fewer than 250 contacts. Paid plans from £9.91 a month.

  • No code needed
  • Official vendor checkout
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