Instantly vs Woodpecker.co

Instantly and Woodpecker.co side by side: plans and prices as each vendor lists them, what every plan includes, and the features each vendor names on its own pages. Checked 9 Oct 2026. A dash means the vendor’s page does not mention it, not that the tool lacks it.

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Email marketing & newsletters

Cold email & outreach

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Currency
Billing
InstantlyCold email & lead generationWoodpecker.coCold email & lead generation
Best forB2B sales teams, agencies, and founders looking to scale outbound cold email with unlimited inboxes and automated warmup.sales teams and agencies that run cold email and LinkedIn outreach and pay by the number of prospects contacted.
Free planNone confirmedNone confirmed
Free trialNone confirmed14-day free trial, all features, no credit card
Cheapest paid planUS$37.60 a monthGrowthUS$ USD£35 a month500 contacted prospects
Features
Email warmup✓“Unlimited email accounts + warmup”✓“Warm-ups”
Built-in lead database or finder✓“Database of 450M+ B2B Leads”✓“Lead Finder credits”
LinkedIn outreach—✓“LinkedIn Outreach” add-on
A/B testing✓“A/Z testing”✓“A/B tests (up to 5 versions)”
Unified inbox✓“Unibox”~ Partly“Sorting replies by interest level”
Calls or dialer—~ Partly“Aircall integration”
AI agents or AI personalisation✓“9 AI Agents”✓“AI Interest level detection”
API and webhooks✓“API, webhooks, and integrations”✓“Integrations, API, webhooks, MCP, CLI”
Unlimited team members✓“unlimited team members”✓“Unlimited team members”
Taken from each vendor’s own pricing or product page on 2026-10-09. A dash means the page does not mention it, not that the tool lacks it. Quotes are the vendor’s wording.
All plans
  • GrowthUS$37.60Unlimited email accounts and warmup, 1,000 contacts, 5,000 emails a month
  • HypergrowthUS$77.60Unlimited email accounts and warmup, 25,000 contacts, 125,000 emails a month, premium live support
  • Light SpeedUS$286.30Everything in Hypergrowth, 100,000+ contacts, 500,000+ emails a month, dedicated server and IP system
  • EnterpriseContact salesCustom volume and terms, booked through a call with the Instantly team
  • 500 contacted prospects£35monthly price shown, no yearly price listedAll features included, 8,000 emails a month, unlimited email accounts and team members, unlimited verification. Annual billing: $280 a year ($140 less than monthly). Price grows with contacted prospects
CompanyAmerican company, DelawarePolish company (Woodpecker.co S.A., Wrocław)
Data stored inServers located in the United States—
Data protectionInstantly says transfers from Europe rely on the EU–US Data Privacy Framework, the UK–US Data Bridge or other approved mechanisms.—
Full pageGo to siteFull pageGo to site

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