Brevo vs Kit
Brevo and Kit side by side: plans and prices as each vendor lists them, what every plan includes, and the features each vendor names on its own pages. Checked 9 Oct 2026. A dash means the vendor’s page does not mention it, not that the tool lacks it.
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Email marketing & newsletters
Cold email & outreach
Lead data & email finders
Deliverability & list cleaning
Workflow automation
AI video
AI voice
Meeting notes
Docs & AI workspace
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| Best for | small businesses that send newsletters and order emails from one tool, and want to start free. | newsletter creators, authors, bloggers, and digital course instructors building an engaged subscriber audience. |
|---|---|---|
| Free plan | 300 emails a day | Up to 10,000 subscribers, unlimited forms & broadcasts |
| Free trial | None confirmed | None confirmed |
| Cheapest paid plan | £5.42 a monthStarterbase price, usage extra | US$33 a monthCreatorUS$ USD |
| Features | ||
| Marketing automation | ✓“Campaigns & automation” | ✓“Unlimited Visual Automations” |
| A/B testing | ✓“A/B testing” | ✓“A/B test subject lines” |
| Landing pages | ✓“Landing pages” | ✓“Unlimited landing pages & forms” |
| SMS or WhatsApp | ✓“email, SMS, & WhatsApp messages” | ✓“SMS marketing” |
| Transactional email | ✓“Transactional messaging” via SMTP relay and API | — |
| Built-in sales CRM | ✓“Sales management” | — |
| Sell digital products or subscriptions | — | ✓“Sell digital products & subscriptions” |
| Newsletter referral system | — | ✓“Newsletter referral system” |
| Single sign-on (SSO) | — | — |
| Taken from each vendor’s own pricing or product page on 2026-10-09. A dash means the page does not mention it, not that the tool lacks it. Quotes are the vendor’s wording. | ||
| All plans |
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| Company | French company, Paris | — |
| Data stored in | — | United States (AWS) |
| Data protection | The Brevo group’s parent is a French SAS in Paris; the data controller is Sendinblue France SAS, Brevo Inc. or Brevo Germany GmbH depending on your location. Brevo Inc. complies with the EU–US Data Privacy Framework. | Kit complies with the EU–US and Swiss–US Data Privacy Frameworks and the UK Extension; a Data Processing Addendum covers subscriber data processed for creators. |
| Full pageGo to site | Full pageGo to site | |
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